Cousins on the Shelf

Over a decade ago, New Seasons Market took a chance on something new. It was local. It was herbal. It was wine-based. It didn’t quite fit the categories—and that’s what made it special.

That drink was Portland Sangria—our first experiment in blurring the line between flavor and feeling. Part wine, part juice, part herb, it carved out a little space for itself on the shelf. And people got it.

It became a summer staple. A party in a can. A travel companion with a tangy twist.

And now, years later, we’re coming back—not with a reboot, but with a beverage cousin.

Enter: Still/Spark

Still/Spark is Portland Sangria’s non-alcoholic counterpart—not a copy, not a sober twin. But kin.

They both share:

• A love for bold, real flavor

• A foundation of botanicals and herbs

• A desire to create drinks that feel alive in the body

But Still/Spark is made to be felt in a different way. Where Portland Sangria brings the party, Still/Spark brings presence. Where Portland Sangria is sun-on-your-face loud, Still/Spark is quiet-buzz bright.

One lifts with wine. The other lifts with herbs. Both are made with intention, joy, and a deep respect for mood.

Rolling Out, Store by Store

We’re thrilled to be launching Still/Spark at New Seasons in July of 2025—on the same shelves that held our first cans of sangria a dozen or so years ago.

We’ll be rolling out slowly, store by store, flavor by flavor. It feels right.

Because if Portland Sangria was the start of something, Still/Spark is the next chapter.

Same heart. New rhythm.